Smith Optics history and pedigree is rich in the off road, dirt world we know, but they began is in the ski world. It was 1965 Dr Bob Smith wanted to get some more powder runs, he and his buddies would have to go home before they wanted to when they couldn't see anymore. What made Smith was the worlds first sealed thermal lens with foam venting. Basically he invented the extreme sports goggle.

They've come along way in the last 50 years, to now lead the market in performance eye wear. They've consistently innovated and pushed what is possible with the simple idea of vision. How often, and we know the answer, have you struggled with steaming goggles? If you ride with them it's every single time you go shred in the mud, or if it's wet or even a little muggy. How much of a struggle is shifting from bright sunshine to dark woods at speed? It's these answers Smith strives to answer and solve. We at MTB Beds are proud to join forces with them.

Crew member Tom Hardman

tom hardman on smith

Smith has a history of firsts. To stay one step ahead of the competition by addressing real world problems they and their sponsored athletes experience, they've come up with some of the most creative solutions in the game.

All these little things other brands now use and you wouldn't blink an eye at such as the first interchangeable lens system, intergrated helmet and eyewear ventilation and anti fog systems that became indispensable to motocross riders. Today lens technology like ChromaPop lenses and Aerocore ventilation further the answer to problems many thought couldn't be answered.

Smith Optics Performance Eyewear

As we at MTB Beds strive toward a more ecologically friendly business model, we are stoked to pair with Smith who have the largest line of eco-friendly sunglasses in the world, Smith incorporates a material called Rilsan Clear into their sunglasses. Rilsan produces a lightweight, durable frame that's over 50% bio-based.

Shredding the Smith Optics range

Smith is renowned in many of the sports we love beyond mountain biking, Ski, snowboarding and other snow sports that are at the root of the brand, to motocross, skate and surf. It's a global enterprise that reaches far in it's pursuit of great product.

In the mountain bike world they sponsor some of the industries heavy hitters, and have done for some time, seems when you start running this eyewear you don't want to give it back! Aaron Gwin and Brandon Semenuk the most notable and at the tie of writing sit undisputed at the top of their disciplines.

Squad XL Model

Smit optics Squad XL

We can't wait to start the bike season and our new chapter with Smith Optics. If you have any questions or want to try a pair on you know you can come and talk to one of our team anytime.

See you on the trails!

Mountain bike hire in Morzine

Looking to hire a bike in Finale Ligure or Morzine? We have a range of Transition Patrol and Sentinel's waiting for you. We can even deliver the bike to your accommodation in Morzine or Les Gets, now that's service!

From £65 per day

MTB Day trips

MTB day trips to Pila, La Thuile, Samoens, Morgins etc. 

From £20 per person

Airport Transfers

Geneva to Morzine airport transfers including bikes.

From £30 per person

Latest mountain biking News and Events

It's that time of year once again that we are working on the release of our booking dates for Morzine, Finale Ligure, Aosta and a few new resorts for next year. 2020 is proving slightly more tricky with Boris at the helm and a decision on Brexit (we hope) looming. 

After a pretty mental season filled with lots of travelling and exploring some of the most stunning places in Europe, it was finally time to jump on a plane and head to Canada. Although I had had some awesome in stage results in both Canazei and Les Orres, my overall results were not anything close to what I am capable of (141st & 126th). This unfortunately left me still stuck racing in the EWS 100 race which although the same format as the main event, isn't where I want to be.

Approaching our fourth year operating in Finale Ligure, we are proud to call this iconic destination a home. Years of ground work before setting up, developing relationships and doing our upmost to integrate into the community have given us a profound sense of feeling welcome and part of the amazing bike scene.